Zoom

Brand Now: How to Stand Out in a Crowded, Distracted World

Name: Brand Now: How to Stand Out in a Crowded, Distracted World
Brand: HarperCollins Leadership
SKU: 9781400242719
Price: 14.99 USD
Availability: InStock

$14.99 $19.99

Discount: $5.00 (26%)

Hurry Up! Only 203 Left in Stock!

Out of stock >

Guarantee safe & Secure checkout

Availability: In Stock

Contributors:

Nick Westergaard

Publisher:

HarperCollins Leadership

Binding:

Paperback

Book Category:

Business & Economics

Book Subcategory:

Advertising & Promotion, Marketing, E-Commerce

Book Topic:

Direct, Digital Marketing

Shipping & Return +

The product is eligible for a complimentary return within 30 days from the date of purchase. Furthermore, individual items are shipped within 24 hours of receiving the order.

Rating and Reviews +

Specifications +

Release Date:

9/13/2022

ISBN 13:

9781400242719

Weight:

0.57 lbs

Size:

8.98 x 6.10 x 0.61 inches

Pages:

240

Mint Condition +

product description

Description

Capture their attention, and keep it. Learn how to stand out in a crowded and distracted world.

With the rise of digital media, you'd think it would be easier than ever to be heard. Yet, most messages fail to cut through the clutter. Consumers are overwhelmed. Ads alone aren't effective. And you can't just produce content and connect on every social network. To stand out today, you need to start with your brand.

Brand Now uncovers the new rules of branding in our complex and chaotic world. Written by digital strategist and author Nick Westergaard, this book explains how to build brands that resonate both online and off. The book helps you:

Create a brand with meaning
Reinforce it with the right touchpoints
Hone your brand's unique story
Share it through engaging content
Cultivate a sense of community
Craft a coherent experience
Stand out with simplicity and transparency

The world may be growing louder, but with Brand Now's big ideas and practical toolbox, you can break through the noise-and win a place in the hearts and minds of your customers.

About the Author
Westergaard, Nick: - NICK WESTERGAARD is Chief Brand Strategist at Brand Driven Digital; host of the popular On Brand podcast; and producer and host of the Social Brand Forum, the Midwest's premier digital marketing event. An in-demand speaker, he also teaches branding and marketing at the University of Iowa.

Brand Now: How to Stand Out in a Crowded, Distracted World

Customer Reviews

Description

Marketing Plan for Tech Startups: Built on Real Success Stories

Marketing Plan for Tech Startups: Built on Real Success Stories

Marketing Made Simple: A Step-By-Step Storybrand Guide for Any Business

Marketing Made Simple: A Step-By-Step Storybrand Guide for Any Business

Recently Viewed Products

Recently viewed products

Secure Payment

Online Offers

Quick Refunds

Curated Items