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The Attention Merchants: The Epic Scramble to Get Inside Our Heads

The Attention Merchants: The Epic Scramble to Get Inside Our Heads - Paperback

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Availability:In StockContributor:Tim WuPublish date:2017-09-19Pages:432
Language:EnglishPublisher:VintageISBN-13:9780804170048ISBN-10:804170045UPC:9780804170048Book Category:Business & EconomicsBook Subcategory:Advertising & Promotion, IndustriesBook Topic:Media & CommunicationsSize:8.00 x 5.20 x 1.00 inchesWeight:0.9017Product ID:SCMRN5ZCNG

The Attention Merchants: The Epic Scramble to Get Inside Our Heads

From the author of the award-winning The Master Switch, who coined the term "net neutrality"--a revelatory, ambitious and urgent account of how the capture and re-sale of human attention became the defining industry of our time.

"Dazzling." --Financial Times

Ours is often called an information economy, but at a moment when access to information is virtually unlimited, our attention has become...



Language:EnglishPublisher:VintageISBN-13:9780804170048ISBN-10:804170045UPC:9780804170048Book Category:Business & EconomicsBook Subcategory:Advertising & Promotion, IndustriesBook Topic:Media & CommunicationsSize:8.00 x 5.20 x 1.00 inchesWeight:0.9017Product ID:SCMRN5ZCNG
TIM WU is a policy advocate and professor at Columbia Law School. In 2006, Scientific American named him one of fifty leaders in science and technology; in 2013, National Law Journal included him among "America's 100 Most Influential Lawyers"; and in 2014 and 2015, he was named to the "Politico 50." He won the Lowell Thomas Gold medal for travel journalism and is a contributing opinion writer for...
Publisher: Vintage

Contributor(s)

Tim Wu

Author

Tim Wu

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