The Future-Ready Brand: How the World's Most Influential CMOS Are Navigating Societal Forces and Emerging Technologies - Paperback
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Availability:In StockContributor:Mitch Duckler, Guy Kawasaki (Foreword by)Publish date:2024-05-14Pages:330
Language:EnglishPublisher:ForbesbooksISBN-13:9798887501789ISBN-10:8887501785UPC:9798887501789Book Category:Business & Economics, ComputersBook Subcategory:Marketing, Sales & Selling, Artificial IntelligenceBook Topic:ManagementSize:9.00 x 6.00 x 0.74 inchesWeight:1.0714Product ID:SCG5AA07SA
The Future-Ready Brand: How the World's Most Influential CMOS Are Navigating Societal Forces and Emerging Technologies
In The Future-Ready Brand, Mitch Duckler looks to a new set of challenges facing the world's leading brands and turns to the world's most influential brand officers themselves to find solutions. Here he goes one-on-one with over 40 Global 1,000 CMOs to discover how they are navigating the confluence of shifting societal forces and emerging technologies that are impacting how every brand will...
Language:EnglishPublisher:ForbesbooksISBN-13:9798887501789ISBN-10:8887501785UPC:9798887501789Book Category:Business & Economics, ComputersBook Subcategory:Marketing, Sales & Selling, Artificial IntelligenceBook Topic:ManagementSize:9.00 x 6.00 x 0.74 inchesWeight:1.0714Product ID:SCG5AA07SA
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