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SPIN(R)-Selling

SPIN(R)-Selling - Paperback

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Availability:In StockContributor:Neil RackhamPublish date:1995-11-23Pages:256
Language:EnglishPublisher:RoutledgeISBN-13:9780566076893ISBN-10:566076896UPC:9780566076893Book Category:Business & EconomicsBook Subcategory:Management, Real Estate, Sales & SellingBook Topic:Buying & Selling Homes, ManagementSize:9.21 x 6.14 x 0.54 inchesWeight:0.8003Product ID:SC8JZF88VG

SPIN(R)-Selling

True or false? In selling high-value products or services: 'closing' increases your chance of success; it is essential to describe the benefits of your product or service to the customer; objection handling is an important skill; open questions are more effective than closed questions. All false, says this provocative book.

Neil Rackham and his team studied more than 35,000 sales calls made by...

Language:EnglishPublisher:RoutledgeISBN-13:9780566076893ISBN-10:566076896UPC:9780566076893Book Category:Business & EconomicsBook Subcategory:Management, Real Estate, Sales & SellingBook Topic:Buying & Selling Homes, ManagementSize:9.21 x 6.14 x 0.54 inchesWeight:0.8003Product ID:SC8JZF88VG

Neil Rackham, Huthwaite Incorporated, Virginia, USA


Publisher: Routledge

Edition

Revised Edition

Contributor(s)

Neil Rackham

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