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Your Personal Marketing Playbook: The Art of Creating Personal Capital On and Offline

Your Personal Marketing Playbook: The Art of Creating Personal Capital On and Offline - Hardcover

by Susan Crossman, Paula Hope
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Your Personal Marketing Playbook: The Art of Creating Personal Capital On and Offline

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Availability:In StockContributor:Susan Crossman, Paula HopePublish date:11/18/2019Pages:222
Languages:EnglishPublisher:Manor House Publishing Inc.ISBN-13:9781988058481ISBN-10:1988058481UPC:9781988058481Book Category:Business & EconomicsBook Subcategory:Marketing, E-CommerceBook Topic:Multilevel, Digital MarketingSize:8.00 x 5.00 x 0.56 inchesWeight:0.345Product ID:SC03ZZJ42Q

Relationships sustain us.

Where would be without our parents, our children, our husbands, wives, significant others, friends, business colleagues, sports friends, neighbours, or casual acquaintances? It is safe to say that without relationships, we would be nowhere.

Mere shells of ourselves.

The same truth applies to the business world. In fact, relationships are the real DNA of the business world.

And, yet, very few business people see their relationships as a personal core asset, one that can be cultivated, nurtured and expanded into a key method of creating ongoing opportunity for themselves, and for everyone they meet.

We've written this book to recognize and honour this most undervalued asset in our business lives. Our goal is to help our readers, our clients, and our network members take advantage of the best asset that they have.

And have fun while doing so!

As experts in the two most important channels for tapping into the full potential of our business relationships, we have joined forces to help our readers grow their relationships by growing themselves, both on- and offline.

Together, in Your Personal Marketing Playbook, we explore the plays, or tactics, that a business professional can use to develop his or her social capital, on or off line, to create the revenue they truly deserve - while enjoying their lives.

We call this collection of activities "Personal Marketing."

We've developed a formula to help our readers see their opportunity more clearly, and it summarizes our recommended method of combining 160 referral marketing methods with the ever-expanding range of online tactics available today:

Referral Marketing + Content Marketing = Personal Marketing = Success

We hope that you enjoy learning more about your wonderful asset. We also hope that the valuable knowledge in Your Personal Marketing Playbook brings you abundance beyond your wildest dreams

Best wishes for a smooth climb to success!

Susan Crossman

Oakville, Ontario, Canada

Paula Hope

Town of Blue Mountains, Ontario, Canada

Languages:EnglishPublisher:Manor House Publishing Inc.ISBN-13:9781988058481ISBN-10:1988058481UPC:9781988058481Book Category:Business & EconomicsBook Subcategory:Marketing, E-CommerceBook Topic:Multilevel, Digital MarketingSize:8.00 x 5.00 x 0.56 inchesWeight:0.345Product ID:SC03ZZJ42Q
Crossman, Susan: - "Author Susan Crossman is an online marketing consultant who helps her clients develop, manage, and leverage the web-related content they need to grow their business with clarity and authority. She has already written a highly informative book on the topic, Content Marketing Made Easy - Why You Need It/How To Do it. She has an extensive background as a professional writer and marketer and she is tenaciously focused on helping her clients untangle the often overwhelming task of showing up more powerfully online while leveraging the internet's vast possibilities for revenue generation. The field of online marketing is changing all the time and Susan is focused on ensuring her clients get involved with it in ways that are aligned with their goals, their interests and their budget."Hope, Paula: - Author Paula Hope is a leading referral marketing consultant, certified coach, speaker and trainer who helps talented business professionals become happily booked solid through referrals. Paula has seen first-hand how powerful referrals can be in the corporate world and now, as a certified coach and trainer, she is focused on assisting professional service providers to exceptional success through their own customized system and plan for creating referrals. She takes great delight in sharing her valuable knowledge and experience with her clients. Susan Crossman was Paula's book coach and editor for her first book, Stop the Saboteurs: Conquer Negative Thoughts that Hurt Your Revenue and Your Brand. And Paula has been a powerful mentor in Susan Crossman's own journey towards building and leveraging her network for business success.
Publisher: Manor House Publishing Inc.

Contributor(s)

Susan Crossman, Paula Hope

Authors

Susan Crossman, Paula Hope

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