Wine, Society, and Globalization: Multidisciplinary Perspectives on the Wine Industry - Paperback
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Languages:EnglishPublisher:Palgrave MacMillanISBN-13:9781349539734ISBN-10:1349539732UPC:9781349539734Book Category:History, Business & EconomicsBook Subcategory:World, InternationalBook Topic:Economics & Trade, MarketingSize:8.50 x 5.50 x 0.65 inchesWeight:0.368Product ID:SC63QJ03E1
This collection of essays comprises a number of case studies from key wine-growing regions and countries around the world. Contributors focus on the development of the wine business and its overall importance and impact in terms of the regional and domestic economy and the international economy
Languages:EnglishPublisher:Palgrave MacMillanISBN-13:9781349539734ISBN-10:1349539732UPC:9781349539734Book Category:History, Business & EconomicsBook Subcategory:World, InternationalBook Topic:Economics & Trade, MarketingSize:8.50 x 5.50 x 0.65 inchesWeight:0.368Product ID:SC63QJ03E1
Gwyn Richard Campbell is a Canada Research Chair in the Department of History at McGill University. Nathalie Guibert is Professor of Marketing and Strategic Management at the University of Avignon.
Publisher: Palgrave MacMillan
Edition
2007 Edition
Contributor(s)
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