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Too Big to Ignore: The Business Case for Big Data

Too Big to Ignore: The Business Case for Big Data - Paperback

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Availability:In StockContributor:Phil SimonSeries:Wiley and SAS Business #72Publish date:2015-11-02Pages:256
Language:EnglishPublisher:WileyISBN-13:9781119217848ISBN-10:1119217849UPC:9781119217848Book Category:Business & EconomicsBook Subcategory:Strategic Planning, Management Science, IndustriesBook Topic:Computers & Information TechnologySize:9.00 x 5.90 x 0.80 inchesWeight:0.7011Product ID:SCCYRCPXKV

Residents in Boston, Massachusetts are automatically reporting potholes and road hazards via their smartphones. Progressive Insurance tracks real-time customer driving patterns and uses that information to offer rates truly commensurate with individual safety. Google accurately predicts local flu outbreaks based upon thousands of user search queries. Amazon provides remarkably insightful,...

Language:EnglishPublisher:WileyISBN-13:9781119217848ISBN-10:1119217849UPC:9781119217848Book Category:Business & EconomicsBook Subcategory:Strategic Planning, Management Science, IndustriesBook Topic:Computers & Information TechnologySize:9.00 x 5.90 x 0.80 inchesWeight:0.7011Product ID:SCCYRCPXKV

PHIL SIMON is a frequent keynote speaker, a recognized technology authority, and the award-winning author of seven management books. His contributions have been featured in The Harvard Business Review, Wired, BusinessWeek, The Huffington Post, and The New York Times, and on CNN, NBC, and CNBC.

Publisher: Wiley

Contributor(s)

Phil Simon

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