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The Successful Coffee House: 22-Day Action Plan to Create a Relevant and Profitable Business

The Successful Coffee House: 22-Day Action Plan to Create a Relevant and Profitable Business - Hardcover

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Availability:In StockContributor:David J. Morris, Chris Heyer, Lon LaflammePublish date:2015-06-09Pages:130
Languages:EnglishPublisher:Dillanos Coffee Roasters Inc.ISBN-13:9780692441879ISBN-10:692441875UPC:9780692441879Book Category:Business & EconomicsBook Subcategory:Development, Entrepreneurship, MarketingBook Topic:Business DevelopmentSize:8.50 x 5.50 x 0.38 inchesWeight:0.63Product ID:SCB8F1MAYY
The Successful Coffee House is a roadmap for owners of retail specialty coffee businesses. It offers 22 practical and inspiring "Action Days " that will set your imagination and business plan ablaze, including: - Creating your own Specific Brand Image (SBI) - Developing a flexible business that can evolve with industry trends - Using holistic branding to maximize your customer experience - Crafting a business that is unique with uncompromising quality - Creative ways to differentiate your coffee house - Barista hiring tips to ensure an engaging culture - Techniques to keep your staff motivated - Today's coffee house design trends - The role of the professional barista - Creating your own business plan - Weekly Playbook to increase ticket averages
Languages:EnglishPublisher:Dillanos Coffee Roasters Inc.ISBN-13:9780692441879ISBN-10:692441875UPC:9780692441879Book Category:Business & EconomicsBook Subcategory:Development, Entrepreneurship, MarketingBook Topic:Business DevelopmentSize:8.50 x 5.50 x 0.38 inchesWeight:0.63Product ID:SCB8F1MAYY
Publisher: Dillanos Coffee Roasters Inc.

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