The Small Big: Small Changes That Spark Big Influence - Hardcover
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Availability:In StockContributor:Steve J. Martin, Noah Goldstein, Robert CialdiniPublish date:2014-09-09Pages:288
Language:EnglishPublisher:Grand Central PublishingISBN-13:9781455584253ISBN-10:1455584258UPC:9781455584253Book Category:Business & Economics, Self-HelpBook Subcategory:Management, Communication & Social Skills, Organizational BehaviorSize:9.10 x 6.40 x 1.10 inchesWeight:1.0516Product ID:SCDXJPXB12
The Small Big: Small Changes That Spark Big Influence
At some point today you will have to influence or persuade someone - your boss, a co-worker, a customer, client, spouse, your kids, or even your friends. What is the smallest change you can make to your request, proposal or situation that will lead to the biggest difference in the outcome?
In The small BIG, three heavyweights from the world of persuasion science and practice -- Steve Martin, Noah...
In The small BIG, three heavyweights from the world of persuasion science and practice -- Steve Martin, Noah...
Language:EnglishPublisher:Grand Central PublishingISBN-13:9781455584253ISBN-10:1455584258UPC:9781455584253Book Category:Business & Economics, Self-HelpBook Subcategory:Management, Communication & Social Skills, Organizational BehaviorSize:9.10 x 6.40 x 1.10 inchesWeight:1.0516Product ID:SCDXJPXB12
Steve J. Martin is the director of INFLUENCE AT WORK in the United Kingdom, and his work has been featured in the New York Times, Los Angeles Times and Wired. His regular business columns for the Harvard Business Review and the British Airways in-flight magazine are read by over 2.5 million people each month. Noah J. Goldstein is a professor at the UCLA Anderson School of Management, where he has...
Publisher: Grand Central Publishing
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