The Language of Trust: Selling Ideas in a World of Skeptics - Paperback
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Availability:In StockContributor:Michael Maslansky, Scott West, Gary DeMossAudience:Young AdultPublish date:2011-05-03Pages:288
Language:EnglishPublisher:Prentice Hall PressISBN-13:9780735204560ISBN-10:073520456XUPC:9780735204560Book Category:Business & EconomicsBook Subcategory:Business Communication, Customer Relations, Sales & SellingBook Topic:Meetings & PresentationsSize:8.20 x 5.40 x 0.80 inchesWeight:0.5512Product ID:SCFN66P6NV
The Language of Trust: Selling Ideas in a World of Skeptics
What to Say, How to Say It, Why It Matters If you're trying to sell something-whether it's a product, a service, or an idea-you are facing a new era of consumers who listen less and question more. The Language of Trust is for anyone who must sell ideas, products, services, or even themselves to a public that just doesn't want to hear it. Based on pioneering consumer research, The Language of...
Audience: Young Adult
Language:EnglishPublisher:Prentice Hall PressISBN-13:9780735204560ISBN-10:073520456XUPC:9780735204560Book Category:Business & EconomicsBook Subcategory:Business Communication, Customer Relations, Sales & SellingBook Topic:Meetings & PresentationsSize:8.20 x 5.40 x 0.80 inchesWeight:0.5512Product ID:SCFN66P6NV
Publisher: Prentice Hall Press
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