The Brand Gap: Revised Edition - Paperback
$28.99
$39.99
-28%Quantity
01
Pay over time for orders over $35.00 with
Availability:In StockContributor:Marty NeumeierSeries:Aiga Design PressPublish date:2005-08-01Pages:208
Language:EnglishPublisher:New Riders PublishingISBN-13:9780321348104ISBN-10:321348109UPC:9780321348104Book Category:Business & Economics, ComputersBook Subcategory:Corporate & Business History, Software Development & Engineering, Advertising & PromotionBook Topic:Computer GraphicsSize:8.02 x 5.32 x 0.56 inchesWeight:0.6415Product ID:SCFJ0CBRB7
The Brand Gap: Revised Edition
All the secrets to creating a brand identity that resonates across every aspect of a business--including its Web site and overall strategy! - With clients like Kodak, Sun, and Procter and Gamble, author Marty Neumeier is one of today's most well-known and respected authorities on the topic of branding.
- Quick, easy approach and a wealth of case studies give readers a crash course in the...
- Quick, easy approach and a wealth of case studies give readers a crash course in the...
Series: Aiga Design Press
Language:EnglishPublisher:New Riders PublishingISBN-13:9780321348104ISBN-10:321348109UPC:9780321348104Book Category:Business & Economics, ComputersBook Subcategory:Corporate & Business History, Software Development & Engineering, Advertising & PromotionBook Topic:Computer GraphicsSize:8.02 x 5.32 x 0.56 inchesWeight:0.6415Product ID:SCFJ0CBRB7
Marty Neumeier's professional mission is to "incite business revolution by unleashing the power of design thinking." He does this by writing books, conducting workshops, and speaking internationally about the power of brand, innovation, and design. His bestselling "whiteboard" books include THE BRAND GAP, ZAG, and THE DESIGNFUL COMPANY. His video, MARTY NEUMEIER'S INNOVATION WORKSHOP, combines...
Publisher: New Riders Publishing
Edition
2nd REV Edition
Contributor(s)
Author
Free shipping on orders over $75. Standard shipping takes 3-7 business days. Returns accepted within 30 days of purchase.