The Behavior Gap: Simple Ways to Stop Doing Dumb Things with Money - Paperback
$17.99
$24.00
-25%Quantity
01
Pay over time for orders over $35.00 with
Language:EnglishPublisher:Penguin Publishing GroupISBN-13:9798217046782UPC:9798217046782Book Category:Business & Economics, PsychologyBook Subcategory:Personal Finance, Social Psychology, MotivationalSize:8.25 x 5.50 x 0.41 inchesWeight:0.4894Product ID:SCTV39TTG7
The Behavior Gap: Simple Ways to Stop Doing Dumb Things with Money
"It's not that we're dumb. We're wired to avoid pain and pursue pleasure and security. It feels right to sell when everyone around us is scared and buy when everyone feels great. It may feel right-but it's not rational."
-From The Behavior Gap
-From The Behavior Gap
Why do we lose money? It's easy to blame the economy or the financial markets-but the real trouble lies in the decisions we make.
As a financial planner,...
Language:EnglishPublisher:Penguin Publishing GroupISBN-13:9798217046782UPC:9798217046782Book Category:Business & Economics, PsychologyBook Subcategory:Personal Finance, Social Psychology, MotivationalSize:8.25 x 5.50 x 0.41 inchesWeight:0.4894Product ID:SCTV39TTG7
Carl Richards is a certified financial planner and founder of Prasada Capital Management, a portfolio design firm. He contributes to the Bucks blog at The New York Times and is a columnist for Morningstar Advisor. Richards appears regularly on National Public Radio's Marketplace Money, and is a frequent keynote speaker at financial planning conferences and visual learning events. You can find...
Publisher: Penguin Publishing Group
Contributor(s)
Author
Free shipping on orders over $75. Standard shipping takes 3-7 business days. Returns accepted within 30 days of purchase.