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Strategic Management: An Executive Perspective

Strategic Management: An Executive Perspective - Hardcover

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Strategic Management: An Executive Perspective

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Availability:In StockContributor:Cornelis a. de Kluyver, John a. PearcePublish date:2015-01-26Pages:274
Language:EnglishPublisher:Business Expert PressISBN-13:9781637423752ISBN-10:1637423756UPC:9781637423752Book Category:Business & EconomicsBook Subcategory:Strategic PlanningSize:9.00 x 6.00 x 0.63 inchesWeight:1.1817Product ID:SCCEDAF9FZ
Organizational success crucially depends on having a superior strategy and effectively implementing it. Companies that outperform their rivals typically have a better grasp of what customers value, who their competitors are, and how they can create an enduring competitive advantage. Successful strategies re ect a solid grasp of relevant forces in the external and competitive environment, a clear strategic intent, and a deep understanding of a company's core competencies and assets. Generic strategies rarely propel a rm to a leadership position. Knowing where to go and nding carefully considered, creative ways of getting there are the hallmarks of successful strategy.
Language:EnglishPublisher:Business Expert PressISBN-13:9781637423752ISBN-10:1637423756UPC:9781637423752Book Category:Business & EconomicsBook Subcategory:Strategic PlanningSize:9.00 x 6.00 x 0.63 inchesWeight:1.1817Product ID:SCCEDAF9FZ
Publisher: Business Expert Press

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