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Story Business: Why Stories Rule the World and How They Can Reinvent Your Business

Story Business: Why Stories Rule the World and How They Can Reinvent Your Business - Paperback

by Gavin McMahon
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Availability:In StockContributor:Gavin McMahonPublish date:9/30/2025Pages:354
Language:EnglishPublisher:OtterpineISBN-13:9781955671613ISBN-10:1955671613UPC:9781955671613Book Category:Business & EconomicsBook Subcategory:Marketing, Organizational Behavior, LeadershipSize:9.00 x 6.00 x 0.79 inchesWeight:1.0406Product ID:SC9ADHW1Q2
Language:EnglishPublisher:OtterpineISBN-13:9781955671613ISBN-10:1955671613UPC:9781955671613Book Category:Business & EconomicsBook Subcategory:Marketing, Organizational Behavior, LeadershipSize:9.00 x 6.00 x 0.79 inchesWeight:1.0406Product ID:SC9ADHW1Q2
McMahon, Gavin: - Gavin McMahon is a co-founder and CEO of fassforward, a leadership and storytelling consultancy. An engineer by training and storyteller at heart, he has spent over 30 years helping leaders turn strategy into action across industries like tech, defense, and finance. A former British Army officer and Royal Academy of Engineering Fellow, Gavin believes great ideas need great stories-and has made a career helping leaders tell them.
Publisher: Otterpine

Contributor(s)

Gavin McMahon

Author

Gavin McMahon

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