Sports Entrepreneurship: Beyond the Big Leagues - Hardcover
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Language:EnglishPublisher:Columbia Business School PublishingISBN-13:9780231196109ISBN-10:231196105UPC:9780231196109Book Category:Business & Economics, Sports & RecreationBook Subcategory:Entrepreneurship, Business Aspects, IndustriesBook Topic:EntertainmentSize:9.00 x 5.90 x 1.10 inchesWeight:1.0119Product ID:SCFEEEE47W
Sports Entrepreneurship: Beyond the Big Leagues
The business side of sports isn't just the established terrain of NFL, NBA, and MLB teams and their billionaire owners. Entrepreneurs are launching dynamic new businesses that are transforming the broader sports landscape. What are the up-and-coming opportunities and high-growth areas for start-ups today?
This book is for anyone who dreams of starting a sports business. Christopher Mumford...Language:EnglishPublisher:Columbia Business School PublishingISBN-13:9780231196109ISBN-10:231196105UPC:9780231196109Book Category:Business & Economics, Sports & RecreationBook Subcategory:Entrepreneurship, Business Aspects, IndustriesBook Topic:EntertainmentSize:9.00 x 5.90 x 1.10 inchesWeight:1.0119Product ID:SCFEEEE47W
Christopher Mumford teaches sports entrepreneurship and innovation as a professor of practice at the University of North Carolina at Chapel Hill. He has founded several businesses over the last twenty-five years. His current projects include starting a pro soccer team that anchors an entertainment district and implementing peak performance practices with college and pro athletes.
Publisher: Columbia Business School Publishing
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