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Smart Business: What Alibaba's Success Reveals about the Future of Strategy

Smart Business: What Alibaba's Success Reveals about the Future of Strategy - Hardcover

by Ming Zeng
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Availability:In StockContributor:Ming ZengPublish date:2018-09-04Pages:320
Language:EnglishPublisher:Harvard Business Review PressISBN-13:9781633693296ISBN-10:1633693295UPC:9781633693296Book Category:Business & Economics, ComputersBook Subcategory:E-Commerce, Strategic Planning, Artificial IntelligenceBook Topic:Digital MarketingSize:9.40 x 6.40 x 1.10 inchesWeight:1.2015Product ID:SCFSCSBYQ4

Ming Zeng, Chief Strategy Officer of the Alibaba Group, reveals the innovative strategies driving Alibaba's extraordinary success; explains how the latest technological trends such as machine learning, algorithms, and artificial intelligence are redefining what strategy is and how strategy works; and provides leaders with a radically new framework for formulating and executing strategy in today's increasingly interconnected, automated environment.

  • Makes sense of big trends impacting business--machine learning, algorithms, artificial intelligence, networks, platforms--and explains the new principles and practices that define strategy in an interconnected, data-rich, algorithm-driven environment.
  • Grounded in strong cases of Alibaba and other companies around the world employing these new strategies successfully.
  • Provides a roadmap for managers to better understand the new forces that drive strategy, along with actionable advice for how to win in this dramatic new environment.

    Audience:

    • C-suite and senior executives.
    • Consultants and advisors.
    • Academics who teach courses on strategy.
    • Investors and analysts.

    Announced first printing: 35,000
    Laydown goal: 6,000

    • Language:EnglishPublisher:Harvard Business Review PressISBN-13:9781633693296ISBN-10:1633693295UPC:9781633693296Book Category:Business & Economics, ComputersBook Subcategory:E-Commerce, Strategic Planning, Artificial IntelligenceBook Topic:Digital MarketingSize:9.40 x 6.40 x 1.10 inchesWeight:1.2015Product ID:SCFSCSBYQ4

    Ming Zeng was the Chief of Staff and strategy adviser to Jack Ma at Alibaba Group for over a decade (2006-2017) as it blossomed into a $400 billion company. He is currently Chairman of the Academic Council of Alibaba Group and Dean of Hupan School of Entrepreneurship, founded by Ma and other Chinese business leaders. Previously, he taught at INSEAD and, in 2002, he was one of the seven professors who founded Cheung Kong Graduate School of Business in Beijing. He wrote one of the first cases on Alibaba in 2000. The book he coauthored with Peter Williamson, Dragons at Your Door (Harvard Business Review Press), remains one of the most cited books about the strategies of leading Chinese companies.

    Author social media/website info: linkedin.com/in/ming-zeng-7ba269117


    Publisher: Harvard Business Review Press

    Contributor(s)

    Ming Zeng

    Author

    Ming Zeng

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