Small Business Essentials: cashflow, sales and marketing principles you should know - Paperback
$17.99
$19.99
-10%Quantity
01
Pay over time for orders over $35.00 with
Offers & Perks
Earn 17 points with this purchase
Added to your rewards balance after checkout.
100 points welcome bonus
Create an account and start with extra points.
Languages:EnglishPublisher:Indelible ImagingISBN-13:9780987176103ISBN-10:0987176102UPC:9780987176103Book Category:Business & EconomicsBook Subcategory:Small BusinessSize:9.69 x 7.44 x 0.33 inchesWeight:0.286Product ID:SC7YC7BH4S
This book is designed for small business owners who want to understand how cashflow works within their business. It also provides useful tips and strategies for small businesses about sales and marketing. Written in an easy-to-understand style, each chapter is less than 2,000 words and contains no industry jargo. It contains 2 sections. The first 7 chapters are dedicated to cashflow. The last 7 chapters explore sales and marketing. The chapters in the book cover the topics of: 1. Business and Commercial Finance 2. Risk 3. Flawed Logic 4. Driving the Application 5. Servicing 6. Financial Statements 7. Important Financial Ratios 8. Features, Attributes and Benefits 9. Customer Personality Styles 10. The Six Steps of Selling 11. Objection Handling 12. Receiving and Delivering "No" 13. Value Creation 14. Measuring Success
Languages:EnglishPublisher:Indelible ImagingISBN-13:9780987176103ISBN-10:0987176102UPC:9780987176103Book Category:Business & EconomicsBook Subcategory:Small BusinessSize:9.69 x 7.44 x 0.33 inchesWeight:0.286Product ID:SC7YC7BH4S
Michael has extensive experience in the banking and finance industries and is a small business himself! He currently advises other small businesses how to improve their profitability and sales conversion rates. When he is not doing that, he can usually be found on a kayak in some remote corner of the world, or pursuing his passion for photography. This is his first book and will not be his last.
Publisher: Indelible Imaging
Contributor(s)
Author
Free shipping on orders over $75. Standard shipping takes 3-7 business days. Eligible items may be returned within 30 days of delivery. Conditions apply.