Shift: Inside Nissan's Historic Revival - Paperback
by Carlos Ghosn
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Languages:EnglishPublisher:Crown CurrencyISBN-13:9780385512916ISBN-10:385512910UPC:9780385512916Book Category:Business & EconomicsBook Subcategory:Leadership, Corporate & Business History, IndustriesBook Topic:Automobile IndustrySize:8.50 x 5.50 x 0.70 inchesWeight:0.75Product ID:SC9VBR8PBR
Carlos Ghosn, COO of Nissan, relates how his company accomplished the impossible and transformed itself. Told in his own words, it is an invaluable guide for business people who want to learn to take risks without sacrificing quality, prestige, or profits.
Languages:EnglishPublisher:Crown CurrencyISBN-13:9780385512916ISBN-10:385512910UPC:9780385512916Book Category:Business & EconomicsBook Subcategory:Leadership, Corporate & Business History, IndustriesBook Topic:Automobile IndustrySize:8.50 x 5.50 x 0.70 inchesWeight:0.75Product ID:SC9VBR8PBR
CARLOS GHOSN joined Nissan as COO in June 1999, became president a year later, and in 2001 assumed the position of president and CEO. Born in Brazil to Lebanese immigrants, he was educated in France, where he earned engineering degrees from Ècole Polytechnique and Ècole des Mines de Paris. He was chief operating officer of Michelin in Brazil before becoming COO of Renault and then taking over the reins of Nissan. In the spring of 2005, Ghosn will become the CEO of Nissan's parent company, Renault, while continuing as CEO of Nissan.
Publisher: Crown Currency
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