Scientific Advertising - Hardcover
$13.99
$14.97
-7%Choose Option
Quantity
01
Pay over time for orders over $35.00 with
Languages:EnglishPublisher:Merchant BooksISBN-13:9781603868044ISBN-10:1603868046UPC:9781603868044Book Category:Business & EconomicsBook Subcategory:Advertising & Promotion, MarketingBook Topic:DirectSize:9.00 x 6.00 x 0.38 inchesWeight:0.6702Product ID:SCT8FT896P
This Edition Includes: How Advertising Laws Are Established - Just Salesmanship - Offer Service - Mail Order Advertising - What It Teaches - Headlines - Psychology - Being Specific - Tell Your Full Story - Art in Advertising - Things Too Costly - Information - Strategy - Use of Samples - Getting Distribution - Test Campaigns - Leaning On Dealers - Individuality - Negative Advertising - Letter Writing - A Name That Helps - Good Business
Languages:EnglishPublisher:Merchant BooksISBN-13:9781603868044ISBN-10:1603868046UPC:9781603868044Book Category:Business & EconomicsBook Subcategory:Advertising & Promotion, MarketingBook Topic:DirectSize:9.00 x 6.00 x 0.38 inchesWeight:0.6702Product ID:SCT8FT896P
Free shipping on orders over $75. Standard shipping takes 3-7 business days. Returns accepted within 30 days of purchase.