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Rhetoric: The Art of Persuasion

Rhetoric: The Art of Persuasion - Paperback

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Availability:In StockContributor:Adina Arvatu, Andrew Aberdein, Merrily HarpurSeries:Wooden Books North America EditionsPublish date:2022-03-15Pages:64
Languages:EnglishPublisher:Wooden BooksISBN-13:9781952178283ISBN-10:1952178282UPC:9781952178283Book Category:Language Arts & Disciplines, ReferenceBook Subcategory:Public Speaking & Speech Writing, Rhetoric, Curiosities & WondersSize:6.60 x 5.50 x 0.40 inchesWeight:0.3Product ID:SC54JRYC2G
What do you do when you use a metaphor? Or a simile or analogy? Can you tell the difference between a synecdoche and a metonymy? What are the secret tricks used every day by professional persuaders?

In this learned little volume, illustrated by Merrily Harpur, Adina rhetoricians Arvatu and Andrew Aberdein demonstrate the principles of Rhetoric via its key figures and devices, using copious examples to show how all human communication deploys the time-tested techniques of this ancient art.
Languages:EnglishPublisher:Wooden BooksISBN-13:9781952178283ISBN-10:1952178282UPC:9781952178283Book Category:Language Arts & Disciplines, ReferenceBook Subcategory:Public Speaking & Speech Writing, Rhetoric, Curiosities & WondersSize:6.60 x 5.50 x 0.40 inchesWeight:0.3Product ID:SC54JRYC2G
Adina Arvatu is a specialist in philosophy and comparative literature, living in Melbourne, Australia.

Andrew Aberdein is Professor of Philosophy at the School of Arts and Communication, Florida Institute of Technology.
Publisher: Wooden Books

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