Real Influence: Persuade Without Pushing and Gain Without Giving in - Paperback
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Real Influence: Persuade Without Pushing and Gain Without Giving in
Authentic influence is about more than creating a strong initial connection--it's about sustaining professional relationships long after an agreement has been reached.
When others sense they are being pushed, their guard goes up. In business interactions, even if the person you are pitching to does comply with your requests, lingering resentment may undermine the relationship forever. So why do...
Mark Goulston, MD, FAPA is a board-certified psychiatrist, fellow of the American Psychiatric Association, former assistant clinical professor of psychiatry at UCLA NPI, and a former FBI and police hostage negotiation trainer. He is the creator of Theory Y Executive Coaching--which he provides to CEOs, presidents, founders, and entrepreneurs--and is a TEDx and international...
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