Public Affairs Management: A Guide to Professional Practice - Hardcover
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Public Affairs Management is a groundbreaking guide to effective, evidence-informed public affairs practice in a variety of organisational contexts, including leadership, politics, communications, public relations, activism and other decision-making. Essential reading for undergraduate and postgraduate students of Public Affairs.
Sarah Bowman is Assistant Professor at Northumbria University, UK, with a PhD in the knowledge and capabilities for public affairs practice and is a former public affairs practitioner.
Heather Yaxley is the founder of Applause Consultancy and holds a PhD in contemporary career strategies. She is a published author and historian, with a rich background in education, sustainable professional development, and strategic communications leadership.
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