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Podcasting Marketing Strategy: A Complete Guide to Creating, Publishing and Monetizing a Successful Podcast

Podcasting Marketing Strategy: A Complete Guide to Creating, Publishing and Monetizing a Successful Podcast

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Availability:In StockContributor:Daniel Rowles, Ciaran RogersPublish date:2019-05-28Pages:264
Language:EnglishPublisher:Kogan PageISBN-13:9780749486235ISBN-10:749486236UPC:9780749486235Book Category:Business & Economics, ComputersBook Subcategory:Marketing, Design, Graphics & MediaBook Topic:Direct, AudioSize:9.21 x 6.14 x 0.72 inchesWeight:0.8201Product ID:SCTAYYM5ND

Podcasting Marketing Strategy: A Complete Guide to Creating, Publishing and Monetizing a Successful Podcast

Take advantage of the skyrocketing popularity of podcasts and learn how your business can use the unique opportunity to stand out and drive loyal engagement with target audiences, using this complete guide to podcast marketing - written by the hosts of the global top ten iTunes podcast, The Digital Marketing Podcast.

Podcasting is a hugely persuasive, yet under-utilized channel accessed by an...
Language:EnglishPublisher:Kogan PageISBN-13:9780749486235ISBN-10:749486236UPC:9780749486235Book Category:Business & Economics, ComputersBook Subcategory:Marketing, Design, Graphics & MediaBook Topic:Direct, AudioSize:9.21 x 6.14 x 0.72 inchesWeight:0.8201Product ID:SCTAYYM5ND

Daniel Rowles is a CIM Course Director, lecturer at Imperial College London, and lead judge for the CIM Marketing Excellence Awards. He is the host of the Digital Marketing Podcast, an iTunes top 10 business global, and CEO of TargetInternet.com, where clients include the BBC, Mastercard, and Warner Brothers. He is the author of Building Digital Culture, category winner of the 2018 CMI Management...

Publisher: Kogan Page

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