Persuasion: Convincing Others When Facts Don't Seem to Matter - Paperback
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Language:EnglishPublisher:Penguin Publishing GroupISBN-13:9780143133483ISBN-10:143133489UPC:9780143133483Book Category:Business & Economics, Self-HelpBook Subcategory:Negotiating, Communication & Social Skills, Motivational & InspirationalSize:8.20 x 5.30 x 0.80 inchesWeight:0.5004Product ID:SCMDGC5WEC
Persuasion: Convincing Others When Facts Don't Seem to Matter
The secrets to persuading anyone, at work and in life, from a top communication strategist. In the post-fact, deeply divided world we live in, true persuasion is rare. Engaging with people holding differing opinions is rarer still. But for progress to take place, persuasion must happen. Whether it's convincing an employer you are right for the job, a customer that your product is the best, or...
Language:EnglishPublisher:Penguin Publishing GroupISBN-13:9780143133483ISBN-10:143133489UPC:9780143133483Book Category:Business & Economics, Self-HelpBook Subcategory:Negotiating, Communication & Social Skills, Motivational & InspirationalSize:8.20 x 5.30 x 0.80 inchesWeight:0.5004Product ID:SCMDGC5WEC
Lee Hartley Carter is president of maslansky + partners, a language strategy firm based on the single idea that "it's not what you say, it's what they hear." Carter oversees a diverse range of communication and language strategy work for Fortune 100 and 500 companies, trade associations, and nonprofits in the United States and globally. As a television news personality and researcher, she doesn't...
Publisher: Penguin Publishing Group
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