Method Marketing - Paperback
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Language:EnglishPublisher:Echo Point Books & Media, LLCISBN-13:9781648372766ISBN-10:1648372767UPC:9781648372766Book Category:Business & EconomicsBook Subcategory:Marketing, Sales & Selling, LeadershipBook Topic:Direct, ManagementSize:9.00 x 6.00 x 0.63 inchesWeight:0.8907Product ID:SCEAGKFBGZ
Method Marketing
Practical lessons from Direct Marketing Geniuses
Denny Hatch is a legendary direct marketing writer who has boiled down his copywriting expertise into the method marketing approach. Method marketing works by creating intrigue and delight for customers. Of course, this is easier said than done; so Hatch teaches us by recounting and analyzing case studies of wildly successful entrepreneurs who grew...
Language:EnglishPublisher:Echo Point Books & Media, LLCISBN-13:9781648372766ISBN-10:1648372767UPC:9781648372766Book Category:Business & EconomicsBook Subcategory:Marketing, Sales & Selling, LeadershipBook Topic:Direct, ManagementSize:9.00 x 6.00 x 0.63 inchesWeight:0.8907Product ID:SCEAGKFBGZ
Hatch, Denison: - Denny Hatch is contributing editor of Target Marketing and a freelance direct mail copywriter, designer, and consultant.In 1984. along with his wife Peggy. he founded Who 's Mailing What, the only publication that Covel's the entire range of American direct mail for direct mailers.
Publisher: Echo Point Books & Media, LLC
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