Marketing for Rainmakers: 52 Rules of Engagement to Attract and Retain Customers for Life - Hardcover
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Languages:EnglishPublisher:WileyISBN-13:9780470247532ISBN-10:0470247533UPC:9780470247532Book Category:Business & EconomicsBook Subcategory:Marketing, Sales & SellingSize:8.64 x 5.86 x 1.06 inchesWeight:0.431Product ID:SCTVNNB1N1
You are a successful entrepreneur with a brain for business, but you're indecisive about marketing and need a guide that will help your company distinguish itself, inspire customer loyalty and increase profits. Marketing for Rainmakers: 52 Rules of Engagement to Attract and Retain Customers for Life presents practical concepts, helpful tips and real-life examples to help you take your business to the next level with marketing that focuses on the customers' needs. Fifty-two business-building ideas will inspire you to take immediate action and develop a marketing mindset.
Languages:EnglishPublisher:WileyISBN-13:9780470247532ISBN-10:0470247533UPC:9780470247532Book Category:Business & EconomicsBook Subcategory:Marketing, Sales & SellingSize:8.64 x 5.86 x 1.06 inchesWeight:0.431Product ID:SCTVNNB1N1
Phil Fragasso is a marketing expert with more than twenty-five years of marketing experience in the high-tech and financial services industries. The former managing director of marketing at Columbia Funds, he is currently President and Chief Marketing Officer of I-Pension LLC.
Publisher: Wiley
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