Marketer's Toolkit: The 10 Strategies You Need to Succeed - Paperback
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Availability:In StockContributor:Harvard Business Review (Compiled by)Series:Harvard Business EssentialsPublish date:2006-02-01Pages:229
Language:EnglishPublisher:Harvard Business Review PressISBN-13:9781591397625ISBN-10:1591397626UPC:9781591397625Book Category:Business & EconomicsBook Subcategory:Marketing, ManagementSize:9.10 x 6.10 x 0.80 inchesWeight:0.9017Product ID:SCC15Z3DH9
Marketer's Toolkit: The 10 Strategies You Need to Succeed
Effective marketing can mean the difference between runaway successes and costly flops. Covering everything from customer programs to ad campaigns to sales promotions, this is every marketer's hands-on guide to turning opportunities into profits. The Harvard Business Essentials series is designed to provide comprehensive advice, personal coaching, background information, and guidance on the most...
Series: Harvard Business Essentials
Language:EnglishPublisher:Harvard Business Review PressISBN-13:9781591397625ISBN-10:1591397626UPC:9781591397625Book Category:Business & EconomicsBook Subcategory:Marketing, ManagementSize:9.10 x 6.10 x 0.80 inchesWeight:0.9017Product ID:SCC15Z3DH9
Publisher: Harvard Business Review Press
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