Making the Healthcare Shift: The Transformation to Consumer-Centricity - Paperback

Scott Davis is the Chief Growth Officer of Prophet, a leading strategic growth firm. In over 25 years of consulting, he has worked with GE, Johnson & Johnson, Allstate, Hershey's, Microsoft, Boeing, Sara Lee, and many others. His work in healthcare includes Johnson & Johnson, the Blue Cross Blue Shield Association, Mayo Clinic, and other provider systems across the globe. Scott is a frequent guest lecturer at MBA programs across the country and is a contributing columnist at forbes.com and author of The Shift. He resides in Glencoe, IL.

Jeff Gourdji is a Partner and a co-leader of the healthcare practice at Prophet. Jeff brings a breadth of experience having worked extensively across the health care value chain for 20 years. His current and past clients include Mayo Clinic, Northwestern Medicine, Encompass Health, Anthem, Eli Lilly & Company and several Blue Cross Blue Shield plans. Jeff is a frequent speaker and writer and has been published or cited in Becker's Hospital Review, Modern Healthcare, Medical Marketing & Media (MM&M), PM 360 and MediaPost. Jeff received his M.B.A. from the University of Chicago Booth School of Business and currently resides in Chicago, Illinois.