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Making Better Coffee: How Maya Farmers and Third Wave Tastemakers Create Value

Making Better Coffee: How Maya Farmers and Third Wave Tastemakers Create Value - Paperback

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Availability:In StockContributor:Edward F. FischerPublish date:2022-09-06Pages:306
Language:EnglishPublisher:University of California PressISBN-13:9780520386969ISBN-10:520386965UPC:9780520386969Book Category:Social Science, HistoryBook Subcategory:Agriculture & Food, Anthropology, Latin AmericaBook Topic:Cultural & Social, Central AmericaSize:8.90 x 5.90 x 0.90 inchesWeight:0.84Product ID:SC7YDPQS43

Making Better Coffee: How Maya Farmers and Third Wave Tastemakers Create Value

An anthropologist uncovers how "great coffee" depends not just on taste, but also on a complex system of values worked out among farmers, roasters, and consumers.

What justifies the steep prices commanded by small-batch, high-end Third Wave coffees? Making Better Coffee explores this question, looking at highland coffee farmers in Guatemala and their relationship to the trends that dictate what...
Language:EnglishPublisher:University of California PressISBN-13:9780520386969ISBN-10:520386965UPC:9780520386969Book Category:Social Science, HistoryBook Subcategory:Agriculture & Food, Anthropology, Latin AmericaBook Topic:Cultural & Social, Central AmericaSize:8.90 x 5.90 x 0.90 inchesWeight:0.84Product ID:SC7YDPQS43
Edward F. Fischer is Professor of Anthropology at Vanderbilt University, where he also directs the Institute for Coffee Studies. He has authored and edited several books, most recently The Good Life: Aspiration, Dignity, and the Anthropology of Wellbeing.
Publisher: University of California Press

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