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Introduction To Business

Introduction To Business - Hardcover

by Lawrence J. Gitman, Carl McDaniel, Amit Shah
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Introduction To Business

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Availability:In StockContributor:Lawrence J. Gitman, Carl McDaniel, Amit ShahPublish date:9/18/2018Pages:744
Language:EnglishPublisher:12th Media ServicesISBN-13:9781680922868ISBN-10:1680922866UPC:9781680922868Book Category:Business & EconomicsBook Subcategory:AccountingBook Topic:ManagerialSize:11.00 x 8.50 x 1.56 inchesWeight:4.385Product ID:SC69SBDMYX

The text and images in this book are in color. A less-expensive grayscale paperback version is available. Search for ISBN 9781680922851.

Introduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core themes such as ethics, entrepreneurship, customer satisfaction, global business, and managing change. Introduction to Business includes hundreds of current business examples from a range of industries, geographic locations, and featuring a variety of individuals. The outcome is a balanced approach to the theory and application of business concepts, with attention to the knowledge and skills necessary for student success in this course and beyond.


Language:EnglishPublisher:12th Media ServicesISBN-13:9781680922868ISBN-10:1680922866UPC:9781680922868Book Category:Business & EconomicsBook Subcategory:AccountingBook Topic:ManagerialSize:11.00 x 8.50 x 1.56 inchesWeight:4.385Product ID:SC69SBDMYX
Publisher: 12th Media Services

Contributor(s)

Lawrence J. Gitman, Carl McDaniel, Amit Shah

Author

Lawrence J. Gitman, Carl McDaniel, Amit Shah

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