Innovation Driving Product, Process, and Market Change - Paperback
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Availability:In StockContributor:Edward B. RobertsSeries:Mit Sloan Management ReviewPublish date:4/23/2002Pages:368
Languages:EnglishPublisher:Jossey-BassISBN-13:9780787962135ISBN-10:0787962139UPC:9780787962135Book Category:Business & EconomicsBook Subcategory:Marketing, ManagementSize:8.96 x 6.00 x 0.99 inchesWeight:0.499Product ID:SCTJSF760N
Innovation represents the most important articles on the topic of innovation and features contributions from some of the world's top experts including Jordan J. Baruch, John Seely Brown, Anil Khurana, Constantinos Markides, Marc H. Meyer, Michael E. Porter, James Brian Quinn, Edward B. Roberts, Stephen R. Rosenthal, Harbir Singh, Robert I. Sutton, Karl Ulrich, James M. Utterback, Eric A. von Hippel, and others.
Languages:EnglishPublisher:Jossey-BassISBN-13:9780787962135ISBN-10:0787962139UPC:9780787962135Book Category:Business & EconomicsBook Subcategory:Marketing, ManagementSize:8.96 x 6.00 x 0.99 inchesWeight:0.499Product ID:SCTJSF760N
EDWARD B. ROBERTS is the David Sarnoff Professor of the Management of Technology at the Massachusetts Institute of Technology's Sloan School of Management. He is the founder and chair of the MIT Entrepreneurship Center and chairs the Sloan's faculty of management of technological innovation and entrepreneurship. He is the author of Entrepreneurs in High Technology.
Publisher: Jossey-Bass
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