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How to Write a Good Advertisement: A Short Course in Copywriting

How to Write a Good Advertisement: A Short Course in Copywriting - Paperback

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How to Write a Good Advertisement: A Short Course in Copywriting

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Availability:In StockContributor:Victor O. SchwabPublish date:2013-07-04Pages:246
Language:EnglishPublisher:Echo Point Books & MediaISBN-13:9781626549623ISBN-10:1626549621UPC:9781626549623Book Category:Business & EconomicsBook Subcategory:Advertising & Promotion, Small Business, Business WritingSize:9.50 x 6.70 x 0.70 inchesWeight:0.9304Product ID:SCWAWR5D1X

How to Write a Good Advertisement: A Short Course in Copywriting

Call it advertising, call it promotion, call it marketing, but whatever you call it, every business and organization depends on words with impact. You need to grab the attention of potential customers, clients, or supporters and call them to action. Few among us are born talented copywriters, that rare combination of both facile wordsmiths and natural salespeople. Most of us need some help, and...

Language:EnglishPublisher:Echo Point Books & MediaISBN-13:9781626549623ISBN-10:1626549621UPC:9781626549623Book Category:Business & EconomicsBook Subcategory:Advertising & Promotion, Small Business, Business WritingSize:9.50 x 6.70 x 0.70 inchesWeight:0.9304Product ID:SCWAWR5D1X
Publisher: Echo Point Books & Media

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