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How to Market Your School: A Guide to Marketing, Communication, and Public Relations for School Administrators

How to Market Your School: A Guide to Marketing, Communication, and Public Relations for School Administrators - Paperback

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Availability:In StockContributor:Johanna M. LockhartPublish date:2010-12-16Pages:266

How to Market Your School is a comprehensive guide that provides school administrators with tools to help them create, implement, and maintain a successful marketing program. Topics covered include developing a marketing strategy, marketing research, communications, media relations, building beneficial partnerships, public relations, and fund raising.