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HBR Guide to Building Your Business Case

HBR Guide to Building Your Business Case - Paperback

by Raymond Sheen
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Availability:In StockContributor:Raymond Sheen, Amy Gallo (With)Series:HBR GuidePublish date:2015-07-07Pages:176
Language:EnglishPublisher:Harvard Business Review PressISBN-13:9781633690028ISBN-10:1633690024UPC:9781633690028Book Category:Business & EconomicsBook Subcategory:Strategic Planning, Business Communication, Project ManagementBook Topic:Meetings & PresentationsSize:8.90 x 5.00 x 0.80 inchesWeight:0.4012Product ID:SCDKMD7Y5H

Get your idea off the ground.

You've got a great idea that will increase revenue or boost productivity--but how do you get the buy-in you need to make it happen? By building a business case that clearly shows your idea's value. That's not always easy: Maybe you're not sure what kind of data your stakeholders will trust. Or perhaps you're intimidated by number crunching.

The HBR Guide to Building Your Business Case, written by project management expert Raymond Sheen, gives you the guidance and tools you need to make a strong case. You'll learn how to:

  • Spell out the business need for your idea
  • Align your case with strategic goals
  • Build the right team to shape and test your idea
  • Calculate the return on investment
  • Analyze risks and opportunities
  • Present your case to stakeholders
Language:EnglishPublisher:Harvard Business Review PressISBN-13:9781633690028ISBN-10:1633690024UPC:9781633690028Book Category:Business & EconomicsBook Subcategory:Strategic Planning, Business Communication, Project ManagementBook Topic:Meetings & PresentationsSize:8.90 x 5.00 x 0.80 inchesWeight:0.4012Product ID:SCDKMD7Y5H

Raymond Sheen, PMP, is the president of Product & Process Innovation, a consulting firm specializing in project management, product development, and process improvement. Amy Gallo is a contributing editor at Harvard Business Review and is the author of the forthcoming HBR Guide to Managing Conflict at Work.

Publisher: Harvard Business Review Press

Contributor(s)

Raymond Sheen, Amy Gallo (With)

Author

Raymond Sheen

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