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Game Changers: How Name, Image, and Likeness Law Creates College Millionaires

Game Changers: How Name, Image, and Likeness Law Creates College Millionaires - Paperback

by Mitchell F. Crusto
$62.99
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Availability:In StockContributor:Mitchell F. CrustoPublish date:2025-11-25Pages:264
Languages:EnglishPublisher:American Bar AssociationISBN-13:9781639056415ISBN-10:1639056416UPC:9781639056415Book Category:LawBook Subcategory:Sports, Educational Law & Legislation, Legal HistorySize:8.90 x 6.00 x 0.70 inchesWeight:0.85Product ID:SCWJR8CBWE

There has been a revolution in college sports. Few developments in the history of college athletics have caused as much controversy, change, and discussion as the legal recognition of student-athletes' ownership of their name, image, and likeness (NIL).

Game Changers demystifies NIL law through case studies of the most successful college NIL millionaires: Caitlin Clark, Olivia Dunne, Bronny James, Arch Manning, Angel Reese, Shedeur Sanders, and Bryce Underwood. Readers will learn the history of NIL, from college players' struggles for their rights to, in many cases, fortune and fame. It unveils ten NIL power secrets of college NIL millionaires. Further, it guides college athletes non-athletes, and others in critical strategies, skills, and techniques.

Languages:EnglishPublisher:American Bar AssociationISBN-13:9781639056415ISBN-10:1639056416UPC:9781639056415Book Category:LawBook Subcategory:Sports, Educational Law & Legislation, Legal HistorySize:8.90 x 6.00 x 0.70 inchesWeight:0.85Product ID:SCWJR8CBWE
Crusto, Mitchell F.: - Mitchell "Mitch" Crusto is the Henry F. Bonura Jr. Distinguished Professor of Law at Loyola University New Orleans. His legal scholarship focuses on the intersections between law, society, and equality, with an emphasis on property rights. He is a leading scholar on name, image, and likeness law, having published seminal law review articles with Harvard University, Stanford University, the University of Miami, Washington & Lee University, and the Journal of Legal Aspects of Sport. He has a J.D. from the Yale Law School, an M.A. from Oxford University, England (Marshall Scholar), and a B.A. from Yale College.
Publisher: American Bar Association

Contributor(s)

Mitchell F. Crusto

Author

Mitchell F. Crusto

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