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Fashion Trends and Forecasting: The Fashion Futurists' Toolkit

Fashion Trends and Forecasting: The Fashion Futurists' Toolkit - Paperback

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Availability:In StockContributor:Eunsuk Hur, Caroline Hemingray, Stephen WestlandSeries:Mastering Fashion ManagementPublish date:2025-03-17Pages:256
Languages:EnglishPublisher:RoutledgeISBN-13:9781032541860ISBN-10:1032541865UPC:9781032541860Book Category:Business & EconomicsBook Subcategory:Industries, Forecasting, Purchasing & BuyingBook Topic:Fashion & Textile IndustrySize:9.69 x 6.85 x 0.57 inchesWeight:0.99Product ID:SC2NVKP5KV

Fashion Trends and Forecasting explores how designers, merchandisers, buyers, marketers and strategists use fashion trend forecasting to predict upcoming trends and understand past or current ones. This text is recommended and core reading for students studying Fashion Forecasting, Fashion Buying and Fashion Marketing.

Languages:EnglishPublisher:RoutledgeISBN-13:9781032541860ISBN-10:1032541865UPC:9781032541860Book Category:Business & EconomicsBook Subcategory:Industries, Forecasting, Purchasing & BuyingBook Topic:Fashion & Textile IndustrySize:9.69 x 6.85 x 0.57 inchesWeight:0.99Product ID:SC2NVKP5KV

Eunsuk Hur is Lecturer and Researcher in sustainability and future studies at the University of Leeds, UK, and former trend forecaster.

Caroline Hemingray is Associate Professor in Fashion Marketing and Colour in the School of Design, University of Leeds, UK.

Stephen Westland is Professor of Colour Science and Technology in the School of Design, University of Leeds, UK.


Publisher: Routledge

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