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Entrepreneurial Valuation: An Entrepreneur's Guide to Getting Into the Minds of Customers

Entrepreneurial Valuation: An Entrepreneur's Guide to Getting Into the Minds of Customers - Paperback

by Mark Packard
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Availability:In StockContributor:Mark PackardPublish date:2022-07-18Pages:217
Language:EnglishPublisher:de GruyterISBN-13:9783110750676ISBN-10:3110750678UPC:9783110750676Book Category:Business & EconomicsBook Subcategory:Entrepreneurship, Management, New Business EnterprisesSize:9.61 x 6.69 x 0.46 inchesWeight:0.7804Product ID:SCWAXGJNCZ

Entrepreneurial Valuation: An Entrepreneur's Guide to Getting Into the Minds of Customers

Value is a verb, and entrepreneurial valuation is the process of figuring out what others (should) value. The process is a challenging one, fraught with difficulties. If you are considering your own entrepreneurial journey, how do you start? How do you come up with a good idea? How do you know if your idea is good or if consumers would pay for it?

Entrepreneurial Valuation brings to life...

Language:EnglishPublisher:de GruyterISBN-13:9783110750676ISBN-10:3110750678UPC:9783110750676Book Category:Business & EconomicsBook Subcategory:Entrepreneurship, Management, New Business EnterprisesSize:9.61 x 6.69 x 0.46 inchesWeight:0.7804Product ID:SCWAXGJNCZ

Mark D. Packard is Associate Professor at Florida Atlantic University and Research Director for FAU's Madden Center for Value Creation; Consultant and Co-Founder at Praxeo Venture Consulting.


Publisher: de Gruyter

Contributor(s)

Mark Packard

Author

Mark Packard

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