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Effective Marketing

Effective Marketing - Paperback

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Availability:In StockContributor:Jacqueline BishopPublish date:10/1/2002Pages:240
Languages:EnglishPublisher:Liverpool Academic PressISBN-13:9781903500033ISBN-10:1903500036UPC:9781903500033Book Category:Business & EconomicsBook Subcategory:MarketingSize:9.21 x 6.14 x 0.51 inchesWeight:0.341Product ID:SCZ1YMS4QD
Effective Marketing discusses the essential features of marketing in a clear, concise, and logical manner, with relevant examples, making the book ideal for students. It directly addresses the syllabus for CIPS marketing, CIM marketing fundamentals and CIMA marketing, and also addresses the needs of many marketing degree subjects.
Languages:EnglishPublisher:Liverpool Academic PressISBN-13:9781903500033ISBN-10:1903500036UPC:9781903500033Book Category:Business & EconomicsBook Subcategory:MarketingSize:9.21 x 6.14 x 0.51 inchesWeight:0.341Product ID:SCZ1YMS4QD
Publisher: Liverpool Academic Press

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