Driving Digital Strategy: A Guide to Reimagining Your Business - Hardcover
by Sunil Gupta
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Language:EnglishPublisher:Harvard Business Review PressISBN-13:9781633692688ISBN-10:163369268XUPC:9781633692688Book Category:Computers, Business & EconomicsBook Subcategory:Internet, Leadership, ManagementSize:9.20 x 6.40 x 1.20 inchesWeight:1.1508Product ID:SC2SJ6WERC
Driving Digital Strategy: A Guide to Reimagining Your Business
A roadmap and best practices that allow firms to leverage existing assets and pinpoint areas where new capabilities must be developed.
- Useful, clear-eyed framework: Gupta has an HBS- and real-world-tested framework to help readers know where to begin.
- Freshly told stories that illustrate real business dilemmas: Gupta uses stories of well-known companies told with a new twist to bring home his...
Language:EnglishPublisher:Harvard Business Review PressISBN-13:9781633692688ISBN-10:163369268XUPC:9781633692688Book Category:Computers, Business & EconomicsBook Subcategory:Internet, Leadership, ManagementSize:9.20 x 6.40 x 1.20 inchesWeight:1.1508Product ID:SC2SJ6WERC
Sunil Gupta is the Edward W. Carter Professor of Business Administration at Harvard Business School. He is also Cochair of the Executive Program on Driving Digital Strategy. Gupta advises and speaks to companies around the world on issues related to digital transformation. Representative clients include Adidas, IBM, Franklin Templeton, Heineken, Johnson & Johnson, Novartis, PwC, TD Bank,...
Publisher: Harvard Business Review Press
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