Digital Innovation and Entrepreneurship - Paperback
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Language:EnglishPublisher:Cambridge University PressISBN-13:9781108454940ISBN-10:1108454941UPC:9781108454940Book Category:Business & EconomicsBook Subcategory:Entrepreneurship, LeadershipSize:9.62 x 6.95 x 0.90 inchesWeight:2.112Product ID:SCX34RRK6X
Digital Innovation and Entrepreneurship
The digital economy encompasses more than half the world, and in today's business market, those with a technology background have an advantage. This textbook provides students who already have digital expertise with a solid foundation in business and entrepreneurship in order to launch and run a business. Using a logical, objective-based structure, the book guides students to a comprehensive and...
Language:EnglishPublisher:Cambridge University PressISBN-13:9781108454940ISBN-10:1108454941UPC:9781108454940Book Category:Business & EconomicsBook Subcategory:Entrepreneurship, LeadershipSize:9.62 x 6.95 x 0.90 inchesWeight:2.112Product ID:SCX34RRK6X
Whittington, Dick: - Dick Whittington is a serial entrepreneur, business mentor and investor, focusing on the software industry and digital marketplaces, with over thirty years of experience in business. His experience has included co-founding a successful international software business recognised in UK through three Queen's Awards covering both Innovation and International Trade. In 2012 he was...
Publisher: Cambridge University Press
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