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Digital Immersive Art in China: Rejuvenation and Cultural Presence

Digital Immersive Art in China: Rejuvenation and Cultural Presence - Hardcover

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Availability:In StockContributor:Xinyang ZhaoSeries:Anthem Digital China #1Publish date:2024-10-08Pages:186
Language:EnglishPublisher:Anthem PressISBN-13:9781839993039ISBN-10:1839993030UPC:9781839993039Book Category:Social Science, ArtBook Subcategory:Cultural & Ethnic Studies, Asian, DigitalBook Topic:Asian Studies, ChineseSize:9.00 x 6.00 x 0.56 inchesWeight:0.9811Product ID:SC90WJKNSQ
China has been stereotypically perceived as a place of backwardness. However, the 21st century has been a transitional period for China to express its cultural power. This book explores how digital technology, in particular virtual reality (VR) and augmented reality (AR), is playing a role in China's rejuvenation, especially in relation to cultural displays, performances and art exhibitions.
It examines how audiences, both in China and globally, respond to Digital China through digital immersive art. Drawing on the author's anthropological research and empirical studies on stakeholders and audience reception, this book provides a comprehensive understanding of transformative power of digital technology and its impact on cultural experience in contemporary China.
The 'reform of the cultural system' over the past two decades in China has fostered a techno-cultural imaginary mixed with the celebration of Chinese civilisation and advanced by digital technology and entrepreneurs. Such a hybrid imaginary influences how people view and consume digital immersive art. Much digital immersive art within China is thus viewed within the framework of modernisation, as the case studies in this book will show. Outside China, however, the dominant narrative of techno-orientalism prevails, constructing a different image of Digital China, a technocratic state.
Language:EnglishPublisher:Anthem PressISBN-13:9781839993039ISBN-10:1839993030UPC:9781839993039Book Category:Social Science, ArtBook Subcategory:Cultural & Ethnic Studies, Asian, DigitalBook Topic:Asian Studies, ChineseSize:9.00 x 6.00 x 0.56 inchesWeight:0.9811Product ID:SC90WJKNSQ
Xinyang Zhao earned his PhD in media, culture and creative arts from Curtin University. He currently works as a postdoctoral fellow at the School of Humanities, Tongji University in Shanghai.
Publisher: Anthem Press

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Xinyang Zhao

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