Designed for Digital: How to Architect Your Business for Sustained Success - Paperback
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Availability:In StockContributor:Jeanne W. Ross, Cynthia M. Beath, Martin MockerSeries:Management on the Cutting EdgePublish date:2021-09-21Pages:208
Language:EnglishPublisher:MIT PressISBN-13:9780262542760ISBN-10:262542765UPC:9780262542760Book Category:Business & EconomicsBook Subcategory:Structural Adjustment, Management, Strategic PlanningSize:8.90 x 6.00 x 0.70 inchesWeight:0.5997Product ID:SCARYZZ66X
Designed for Digital: How to Architect Your Business for Sustained Success
One of Forbes's Top Ten Technology Books of the Year How to redesign 'big, old' companies for digital transformation and success--with examples from 300+ business leaders and 30+ organizations, including Amazon Uber, LEGO, and Toyota.
Most established companies have deployed such digital technologies as the cloud, mobile apps, the internet of things, and artificial intelligence. But few...
Most established companies have deployed such digital technologies as the cloud, mobile apps, the internet of things, and artificial intelligence. But few...
Series: Management on the Cutting Edge
Language:EnglishPublisher:MIT PressISBN-13:9780262542760ISBN-10:262542765UPC:9780262542760Book Category:Business & EconomicsBook Subcategory:Structural Adjustment, Management, Strategic PlanningSize:8.90 x 6.00 x 0.70 inchesWeight:0.5997Product ID:SCARYZZ66X
Jeanne W. Ross is Principal Research Scientist at the MIT Sloan Center for Information Systems Research. Cynthia M. Beath is Professor Emerita at the University of Texas McCombs School of Business. Martin Mocker is Professor at ESB Business School at Reutlingen University, Germany, and Research Scientist at the MIT Sloan Center for Information Systems Research.
Publisher: MIT Press
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