Demand and Supply Integration: The Key to World-Class Demand Forecasting, Second Edition - Paperback
by Mark A. Moon
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Language:EnglishPublisher:de GruyterISBN-13:9781501515156ISBN-10:1501515152UPC:9781501515156Book Category:Business & Economics, Technology & EngineeringBook Subcategory:Production & Operations Management, Operations Research, Strategic PlanningSize:9.00 x 6.00 x 0.60 inchesWeight:0.9502Product ID:SC77M0XZFJ
Demand and Supply Integration: The Key to World-Class Demand Forecasting, Second Edition
Supply chain professionals: master pioneering techniques for integrating demand and supply, and create demand forecasts that are far more accurate and useful! In Demand and Supply Integration, Dr. Mark Moon presents the specific design characteristics of a world-class demand forecasting management process, showing how to effectively integrate demand forecasting within a comprehensive Demand and...
Language:EnglishPublisher:de GruyterISBN-13:9781501515156ISBN-10:1501515152UPC:9781501515156Book Category:Business & Economics, Technology & EngineeringBook Subcategory:Production & Operations Management, Operations Research, Strategic PlanningSize:9.00 x 6.00 x 0.60 inchesWeight:0.9502Product ID:SC77M0XZFJ
Mark A. Moon is an Associate Professor of Marketing at the University of Tennessee, Knoxville. Prior to joining the UT faculty in 1993, Dr. Moon earned his Ph.D. from the University of North Carolina at Chapel Hill. He also holds MBA and BA degrees from the University of Michigan in Ann Arbor. Dr. Moon's professional experience includes positions in sales and marketing with IBM and Xerox. He...
Publisher: de Gruyter
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