Data Is Everybody's Business: The Fundamentals of Data Monetization - Paperback
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Availability:In StockContributor:Barbara H. Wixom, Cynthia M. Beath, Leslie OwensSeries:Management on the Cutting EdgePublish date:02/04/25Pages:200
Language:EnglishPublisher:MIT PressISBN-13:9780262552981ISBN-10:262552981UPC:9780262552981Book Category:Business & EconomicsBook Subcategory:Management, Information Management, Strategic PlanningSize:9.00 x 6.00 x 0.70 inchesWeight:0.5512Product ID:SC3C6E62EA
Data Is Everybody's Business: The Fundamentals of Data Monetization
Series: Management on the Cutting Edge
Language:EnglishPublisher:MIT PressISBN-13:9780262552981ISBN-10:262552981UPC:9780262552981Book Category:Business & EconomicsBook Subcategory:Management, Information Management, Strategic PlanningSize:9.00 x 6.00 x 0.70 inchesWeight:0.5512Product ID:SC3C6E62EA
Cynthia M. Beath is Professor Emerita at the McCombs School of Business, University of Texas at Austin. Before embarking on her academic career, she worked in private industry in several information systems development and consulting positions.
Barbara H. Wixom is Principal Research Scientist at the MIT Sloan Center for Information Systems Research (MIT CISR), founder of the MIT CISR Data Research...
Barbara H. Wixom is Principal Research Scientist at the MIT Sloan Center for Information Systems Research (MIT CISR), founder of the MIT CISR Data Research...
Publisher: MIT Press
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