Courageous Marketing: The B2B Marketer's Playbook for Career Success - Hardcover
by Udi Ledergor
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Language:EnglishPublisher:Actionable Ideas PressISBN-13:9798992178418UPC:9798992178418Book Category:Business & EconomicsBook Subcategory:MarketingBook Topic:ResearchSize:8.50 x 5.50 x 0.50 inchesWeight:0.851Product ID:SCE79K0CJQ
Courageous Marketing: The B2B Marketer's Playbook for Career Success
**#1 Bestseller in Marketing & Sales**
Take the Boring Out of B2B Marketing
Courageous Marketing is your guide to grabbing attention, creating loyal fans, and crafting messages that connect with your audience (before turning them into buyers). Through practical examples from Udi Ledergor's journey building an iconic brand at Gong and invaluable advice from marketing leaders at companies like...
Language:EnglishPublisher:Actionable Ideas PressISBN-13:9798992178418UPC:9798992178418Book Category:Business & EconomicsBook Subcategory:MarketingBook Topic:ResearchSize:8.50 x 5.50 x 0.50 inchesWeight:0.851Product ID:SCE79K0CJQ
Ledergor, Udi: - Udi Ledergor is a five-time marketing leader turned Chief Evangelist at Gong. During Gong's rise from new SaaS startup to industry dominance, he served as the CMO. He also led the creation of the revenue intelligence category, which helped Gong go from zero to hundreds of millions in revenue, earning major industry awards and achieving a multi-billion-dollar valuation.
Publisher: Actionable Ideas Press
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