Corporate Imagination Plus: Five Steps to Translating Innovative Strategies Into Action - Paperback
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Language:EnglishPublisher:Free PressISBN-13:9780743205498ISBN-10:743205499UPC:9780743205498Book Category:Business & EconomicsBook Subcategory:Strategic Planning, Corporate Governance, Decision Making & Problem SolvingSize:9.18 x 6.02 x 0.83 inchesWeight:1.1111Product ID:SCM8MC58FX
Corporate Imagination Plus: Five Steps to Translating Innovative Strategies Into Action
Superior companies are innovators, but it is not creativity alone that leads to increased market share, higher return on investment, or greater profit. Rather, success in business is ideas PLUS action. Bandrowski shows that the business objective of developing new ideas is not to find solutions for their own sake, but to seek new ways of viewing a business and therefore compete more effectively....
Language:EnglishPublisher:Free PressISBN-13:9780743205498ISBN-10:743205499UPC:9780743205498Book Category:Business & EconomicsBook Subcategory:Strategic Planning, Corporate Governance, Decision Making & Problem SolvingSize:9.18 x 6.02 x 0.83 inchesWeight:1.1111Product ID:SCM8MC58FX
Author, speaker, trainer, and consultant, James Bandrowski is a former research and development engineer. He has a BE in chemical engineering, an MS in management science and industrial engineering, and an MBA.
Publisher: Free Press
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