Corporate Entrepreneurship: How to Create a Thriving Entrepreneurial Spirit Throughout Your Company - Hardcover
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Corporate Entrepreneurship: How to Create a Thriving Entrepreneurial Spirit Throughout Your Company
Beat the competition with INTERNAL INNOVATION
If 3M's corporate leadership hadn't given researcher Art Fry a creative outlet, the world would never have seen the Post-it Note . . .
Corporate entrepreneurs, intrapreneurs, mavericks. No matter what name they go by, these innovators are the pioneering forces within an organization who spark new enterprises, products, services, and processes to combat...
Robert D. Hisrich, Ph.D., is the Garvin Professor of Global Entrepreneurship and director of the Walker Center for Global Entrepreneurship at Thunderbird School of Global Management. He has authored or coauthored 26 books and more than 350 articles on entrepreneurship.
Claudine Kearney, Ph.D., is a visiting researcher in entrepreneurship at Thunderbird School of Global Management. She has...
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