Communication and Prejudice: Theories, Effects, and Interventions - Paperback

Communication and Prejudice: Theories, Effects, and Interventions explores how communication affects prejudice, and how communication interventions can reduce it. The book gives readers a well-rounded understanding of theories and current research on the topic, sustained with real-world examples that bring concepts and principles to life.

The book presents students with a thoughtful, accessibly written, cohesive view of issues related to communication and prejudice from a true social science perspective. Topics include levels of communication, defining and measuring prejudice, stereotypes in the media and public information, mass media, and education programs. Dedicated chapters address stereotypes and prejudice in video games, social media and cyberbullying, and digital information literacy.

The fourth edition features new chapters on immigration, stereotypes, and prejudice, as well as media and misinformation, disinformation, racism, and prejudice.

Communication and Prejudice addresses prejudice as a world-wide problem and explores communication interventions at the intra-, inter- and mass communication levels of analysis. It is ideal for undergraduate courses in journalism, mass communication, race and gender in media, and communications.