Children as Consumers: A Psychological Analysis of the Young People's Market - Paperback
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Availability:In StockContributor:Adrian Furnham, Barrie GunterSeries:International Social PsychologyPublish date:3/26/1998Pages:224
Languages:EnglishPublisher:RoutledgeISBN-13:9780415185356ISBN-10:0415185351UPC:9780415185356Book Category:Psychology, Business & EconomicsBook Subcategory:Developmental, Psychotherapy, Consumer BehaviorBook Topic:Child, PsychoanalysisSize:9.08 x 6.16 x 0.67 inchesWeight:0.354Product ID:SCKBJP213D
Explores how children become socialised into consumer society, how they respond to advertising, what they like and dislike, what they believe and disbelieve, and whether they need to be protected through special legislation and regulation.
Languages:EnglishPublisher:RoutledgeISBN-13:9780415185356ISBN-10:0415185351UPC:9780415185356Book Category:Psychology, Business & EconomicsBook Subcategory:Developmental, Psychotherapy, Consumer BehaviorBook Topic:Child, PsychoanalysisSize:9.08 x 6.16 x 0.67 inchesWeight:0.354Product ID:SCKBJP213D
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