Carter G. Woodson: History, the Black Press, and Public Relations - Paperback
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Availability:In StockContributor:Burnis R. MorrisSeries:Race, Rhetoric, and MediaPublish date:2018-09-21Pages:202
Language:EnglishPublisher:University Press of MississippiISBN-13:9781496820136ISBN-10:1496820134UPC:9781496820136Book Category:Social Science, HistoryBook Subcategory:Ethnic Studies, Media Studies, United StatesBook Topic:American, 20th CenturySize:9.00 x 6.00 x 0.46 inchesWeight:0.6702Product ID:SCE6EYF4TN
This study reveals how Carter G. Woodson (1875-1950) used the black press and modern public-relations techniques to popularize black history during the first half of the twentieth century. Often overlooked is Woodson's skillful use of newspapers in developing and executing a public-education campaign built on truth, accuracy, and fairness. Burnis R. Morris explains how Woodson attracted mostly...
Language:EnglishPublisher:University Press of MississippiISBN-13:9781496820136ISBN-10:1496820134UPC:9781496820136Book Category:Social Science, HistoryBook Subcategory:Ethnic Studies, Media Studies, United StatesBook Topic:American, 20th CenturySize:9.00 x 6.00 x 0.46 inchesWeight:0.6702Product ID:SCE6EYF4TN
Burnis R. Morris is the Carter G. Woodson Professor in Marshall University's W. Page Pitt School of Journalism and Mass Communications, where he has taught courses in reporting, editing, diversity, mass media history, and public relations. He also created and directed for more than a decade The Fourth Estate and the Third Sector, a national training program for journalists who cover tax-exempt...
Publisher: University Press of Mississippi
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